Articles on My Business

Here at Pro 119 Marketing, we started to notice that sometimes Gmail takes it’s sweet time importing your POP3 account, sometimes up to 45 min.  Now, you can always go into your Mail Settings > Accounts and Import  and then click on “Check Mail Now.”  This solution works great if you have time to go…

This article is a continuation of a topic I am writing on about migrating your blog from a large social platform to your self-hosted WordPress site.  To see the benefits, start here.  This article will walk you through the task of migrating your blogger or old blogspot blog over to your self-hosted wordpress.org site.  As stated…

This article is a continuation of a topic I am writing on about migrating your blog from a large social platform to your self-hosted WordPress site.  To see the benefits, start here.  This article will walk you through the task of migrating your tumblr blog over to your self-hosted wordpress.org site.  As stated in the…

Many companies today are struggling to define social media as effective business to business communication. The struggle is that they see the personal nature of social networking and assume this means it is only good for c2c, maybe b2c, not b2b. Similarly, many business-2-business companies assume social media is strictly a marketing or advertising tool….

Many people do not have a clear understanding of what typography is. Most know that it is more than selecting a font in the pull down menu, but do not really know what else to do. The way that I like to choose the correct face is by thinking of it as an illustration. If…

Over the past year, I have noticed more and more companies starting to blog.  Creating a blog for your company is crucial in this day in age.  It not only helps let your customers know what is currently going on with your business, but it also gives them the feeling that they are connected and…

Sales versus marketing, an age old divide. Depending on your organization, how you approach your web presence and communication may look vary different. This particular blog is for you if you are coming from an organization that is primarily sales-oriented. In this case, you may see any online marketing efforts as being chiefly oriented toward:…

I am sure by now everyone knows or has at least heard of search engine optimization (SEO). If you read this blog a lot, you may have already been implementing many of the practices we’ve talked about in the past regarding SEO and SEO tactics. Placing h1, alt and title tags are extremely important to…

So you are a professional in your field, your company has built up a lot of organizational knowledge and experience, you’re overflowing with expertise, information, and materials; how come your customers don’t just demand you and only you? And with such a strong focus on quality content (and  a constant stream of lots of it!)…

The short answer, for you straight-to-the-point types, is do both. The other short answer is that it depends on your goals, target demographics, and company marketing approach/resources. The Tide Is Turning – Toward Social Media The tide is certainly turning toward social media. For instance, if Zig Ziglar was starting out right now, and wanted…

Use this social media quiz in the fashion of a jeopardy game to test your skills and basic knowledge of social networks, and their tools available for business marketing, or use it as a place to start learning. It also quizzes about the three dimensions of integrated web marketing: SEO, Website, Social.

The Integrated Approach. We talk a lot about this topic with our clients day in and day out when casting vision of the ultimate Utopian Web Marketing Campaign. It’s one of our secret sauces in our consulting kitchen, and I am about to give you this delicious recipe to start trying for free. So what is…

There is no excerpt because this is a protected post.

In the recent months, local business marketing consulting has really taken off for Pro 119 in Boise and the Treasure Valley. We wondered what has sparked this trend among local businesses to seek out marketing consulting. Usually your small local business largely markets in a sort of “adapt as you go” manner. The typical small…

This summer Nick will go on a national “Social Media Definition” speaking tour, offering consultation based on Pro’s innovative “Integrated Approach” to internet marketing, developing a social networking marketing plan…

What is in This Report? This report summarizes research for an overall social media strategy to create a social media presence online. This is done by taking an in depth survey of the online landscape related to your target audience, terms, tags, and phrases. Goals of this campaign include: Finding areas to spread product awareness…

Need an affordable, powerful, easy to use website for your business? We have the perfect option for you with this new Basic Template Website Package. We will completely set up and install a website based on your preferences that is ready to use. The user interface is incredibly simple to start inserting content, uploading pictures,…

The goal of this article is to discuss some of the patterns and trends that we have seen locally in Boise in the new media and social media marketing options for businesses focused on an Idaho local target market. Of douse this doesn’t apply to businesses seeking national attention, but may give Treasure Valley businesses…

Can Social Media sites and services work together synergisticly? Synergy sometimes gets a bad name, but it is a real concept, and it applies to your social media strategy for marketing and engagement. Whatever your goals with Twitter, YouTube, Facebook, and other social media, consider how to create synergy with an integrated approach.

We will take a look at your site, and at the web market in your local industry (using Market Research). Then we will reshape the content on your site to ensure search engines can find it easily. We will use techniques to optimize the content you already have to show search engines that your site contains valuable information in your target areas.

People Browse the web differently than they consume any other media, or use any other resource. This research process allows us to better understand what your customers and visitors are looking for, and how they are looking for it. We also take scope of the competition and search trends in your industry to see what the competition is like, and where your company fits into the picture on Google search and other top engines.